DIGITAL - SOCIAL BRANDING & GRAPHICS

Now a leading yoga business immersion, Business of Yoga enlisted me for its launch in the digital space.

A weekly supply of branded graphics were created for use across all owned socials to drive traffic to Business of Yoga content on Tumblr, Youtube, and iTunes. This content funnel captured leads for webinars, online courses, and live Yoga Business Bootcamps events. 

Taking design cues from the magazine, I designed a full-page ad to resemble native Yoga Journal content. The "Essential 5" business tips teased five core components of the Business of Yoga course, generating leads for Yoga Business Bootcamp events.

The Yoga Business Bootcamp is a 2-day intensive marketing training for yogis and yoga studio owners. I’ve co-facilitated a Squarespace and MailChimp trainings for +60 yogis while also building websites and designing custom social and print collateral for each participant in <48 hours.